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Solutions
We provide hotels and restaurants with easy-to-understand marketing insights on how to maximize their marketing efficiency, including improvements in ROAS, number of followers, number of likes, brand image, customer loyalty, occupancy rate & turnover.
We micro-analyze thousands of pictures of hotels / restaurants that share the same customer segment, location, and price range to understand the preferences of their unique target audience in micro level. Based on the analyzed data, we provide our customers with easy-to-use Reports on what kind of pictures to use on social media and on all other marketing channels, to maximize the efficiency of your marketing.
Our services include
Quick guide
A 12-page concise report including the complete lists of the 10 most effective appeals and the 10 most effective content categories, as well as complete lists of the 10 worst appeals and the 10 worst content categories with specific details and descriptions of each.
Report
A 32-page report that includes the background information of the research methods, outlook of the local market in terms of marketing, the preferred marketing methods of competitors, and most importantly, the complete lists of the 10 most effective appeals and the 10 most effective content categories, as well as complete lists of the 10 worst appeals and the 10 worst content categories with specific details and descriptions of each.
Picture bank
The ever-growing Picture bank includes hundreds of example pictures of all the appeals to simplify your photoshoot planning, by providing numerous inspiring examples on how to use each appeal in your industry niche. More than 6 000 pictures showcasing how to use each appeal in hotel and restaurant marketing with one subscription.
Personnel training
To ensure the full benefit of our service, we provide online and in-location Personnel training to all our customers. The training focuses on understanding how to create the most effective pictures by learning to use the Quick guide, Report, and Picture bank.
Picture service
A turnkey Picture service, including planning of the photoshoot to match the brand image, booking of models, execution of photoshoots, editing the pictures, and delivering the pictures in ready-to-publish form.
Progress auditing
To ensure our customers receive the full benefit of our service, we audit the development of your pictures on all marketing channels throughout the years. Thus, we are able to provide an annual analysis of your social media posts, newsletters, and other marketing material and provide suggestions for improvement.
Contact us
Our services are available in all Nordic countries including Finland (headquarters), Sweden, Norway, and Denmark.
